PORTFOLIO

I turn complex science into bold, high-converting stories that captivate audiences, amplify brands, and drive engagement.

I bring science to life through bold, high-impact writing that informs, engages, and drives action. With 10+ years of experience across biotechnology, pharmaceuticals, health, technology, education, and wellness, I craft compelling, on-brand content that transforms complex scientific ideas into clear, memorable stories. From dynamic social campaigns on LinkedIn and YouTube to full-scale omnichannel strategies, I create content that not only resonates with diverse audiences but delivers measurable results. I thrive at the intersection of creativity and data—using SEO, analytics, and AI-powered tools to amplify reach, optimize performance, and fuel growth. Known for my collaborative approach, sharp editorial eye, and deep understanding of regulatory (MLR) standards, I consistently produce polished, compliant content that elevates brands and makes an impact.

Writing Samples: Life Sciences Blog Posts

• Intelligent maintenance powered by IoT and AI
  https://www.cytivalifesciences.com/en/us/insights/intelligent-equipment-maintenance
• Solve a major throughput bottleneck in early-stage development with parallel chromatography
  https://www.cytivalifesciences.com/en/us/insights/parallel-chromatography-for-early-stage-antibody-purification
• Western blot protocol: A simple 7-step guide to protein detection
  https://www.cytivalifesciences.com/en/us/insights/protein-immunoblotting-overview
• Western blotting protocol: A complete guide to accurate protein analysis
  https://www.cytivalifesciences.com/en/us/insights/western-blotting
• A practical guide to evaluating equipment service offerings
  https://www.cytivalifesciences.com/en/us/insights/a-practical-guide-to-evaluating-equipment-service-offerings
• Peak tailing and peak fronting in chromatography
  https://www.cytivalifesciences.com/en/us/insights/how-to-fix-asymmetrical-peaks
• Antibody purification: Methods and resins
  https://www.cytivalifesciences.com/en/us/insights/antibody-purification
• See my technical blog posts and social media writing samples below my CV.

I’ve written a variety of content types, including: knowledge center articles, blog posts, white papers, case studies, posters, abstracts, brochures, eLearning courses, application notes, YouTube video scripts, LinkedIn posts, presentations, eCommerce emails, infographics, clinical protocols, Investigator’s Brochures, Clinical Study Reports, and user experience research reports.

I have experience with a variety of tools, including: Customer journey mapping, search engine optimization (SEO), marketing KPIs, AI tools, brand voice, project management, trademark and disclosure review, and AP/Chicago/AMA style.

Download my CV:

Take a look at my Technical Blog Posts and Social Media writing samples:

Take a look at my Wellness writing samples:

DAWN PEARSON
MS/BS (Biology), MiniMBA (Marketing), CCht
dpearsonwriter@gmail.com
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